It’s All About You – Cyber Love & Attention J

Even the simplest strike on your keypad is significant.  Who’s wooing you? Twitter, Facebook, Google and YouTube lead the pack as the most aggressive and determined suitors. They crave your attention. Oh, but wait a second, what about ‘Linkedin’ with millions of subscribers flocking to the site everyday? That boring little site for business connections is rocking. As soon as Linkedin connected Twitter and other media links things started to hop. Social media, a term that many people really had not heard prior to Facebook, has at lightening speed become the single most important mass communication system ever. Some people are still trying to pretend it does not matter to them but even if you don’t use Social media you are (oh happiness) probably mentioned somewhere. At the very least it will follow you to the grave and your obituary will pop up to haunt you.

Tweeting used to be a joke, the inanities exchanged where pathetic and the purpose of twittering seemed basically to assure yourself that you had a heartbeat. Not so today with over 50 million Twitter subscribers and an intelligent advertising plan to funnel dollars right down the pipe. YouTube has jumped in with a completely new, very user friendly landing page that is scientifically planned to maximize your time on the site and encourage your feedback. Broadcast yourself, Favourite, Subscribe, Recommended…all so inviting.

It used to be really tough to get people to respond to anything but social media has cut straight through this reluctance. People have been encouraged to reveal things to a social media site that they would never in their wildest dreams have had the courage to do otherwise. Advertisers tried to downplay the importance and impact of the social media arena and even as late as last year many companies still had their heads in the sand. Good Luck to that plan. 

Just in case you don’t really understand social media just press the right link on any of these sites and Zoooom … your pictures, contacts, tweets, likes, age, location, sex and in fact things you did not even know about yourself are now public knowledge. You can suddenly connect to everyone ever in your emails with a simple press of the Connect button. It is tantalizing. Real people check out these posts and respond pretty instantly. It used to be so irritating to have telemarketers interrupt one’s few peaceful moments at home. Now we hear a bling and we are ready to interrupt anything (including sex) to see who has found us in cyberspace. The internet and all its attributes and distractions is fabulous. Hurray for social media and the great creators using it. You will never be ignored again.

Lol J 

Chill, Scream & Explore - Find Your Creative Edge

      Creative Energy is pulsing around you. Are you on the cutting edge? There has been a surge of creativity lately that is exploring the limits. A technology driven Renaissance. Our senses are amazed and our brains engaged. The multimedia world is influencing every facet of our lives from entertainment to Wall Street Protests. Creative geniuses have provided the tools and platforms and now who is using them? The old media world is changing and how! Are you just watching or jumping in?

    Since following creativity is our business we are asking that question every day and happily there are answers. It is really true age means nothing. You might be 2 or 102, you cannot use age as an excuse as to why you have not tried to do the thing you dream of doing. Jean Paul Gaultier at 59 is a maverick who has been leading the fashion world for decades with his unique reinterpretations of counter culture, social and sexual diversity. New technology has placed full film making capacity in everyone's hands. Are you making full use of your phone? The short is a YouTube necessity with millions of viewers each hour.

    Have you had a look at myETVmedia’s list of top 10 movies and video games? Creating these lists was challenging because there were so many great choices. Films that have been left off the list include "Shame". Michael Fassbender won Best Actor at the Venice International Film Fest for his role in this film that touches a deep chord in society today. It will shock you. Other films that are on the edge include the very disturbing movie “ We Have to Talk About Kevin.” Yikes! 10 percent of the population has really got a psychopathic bent. This is the creative nightmare side.

    Looking at the video gaming world where riches are to be made if you hit the right creative elements ahead of anyone else – what’s on the shopping list? No question the battle is on for fighting games – Battlfield 3 BB3 and MW3 Call of Duty: Modern Warfare 3 both have horrifyingly real action and incredibly real interactive environments. In the fantasy realm there is Uncharted 3: Drake’s Deception, you can jump right into the character and story. Superheroes and sci fi are - the Galaxies await, SWTOR Star Wars: The Old Republic with dynamic story lines and rich character development. Batman: Arkham City is so real and batman so engaging that hours can easily fly by in.  Orson Wells is back to haunt us with The War of the Worlds reinvented as a game. Not too far from reality as proof of Alien visitors from the Galaxy is being revealed. Of course The Witcher 2: Assassins of Kings is out, the amazing game of kings. The great stories we originally loved never grow tiresome. The story-tellers just get more creative.

    What about music, culture and art. At 70 internationally acclaimed artist David Hockney has amazed the world with his detailed, luminescent iPad and iPod drawings. Try it. It takes incredible skill. Digital music is continuing to push the limits of the senses with shows like DJ Amon Tobin who is a celebrity and a pioneer in the evolution of the spirit of the sound of electronic music. His music will rock you and the light show will mess with your senses.

  

    Creativity is all about passion and hard work. If its all talk and no action you aren’t going to do it so get out there and give it a shot. (Guillermo del Toro writes for 2 hours everyday and screen writing Guru Syd Field says you should expect to rewrite many times.) "10 percent inspiration 90 percent perspiration" is still holding true. So if you are waiting for your creative mojo to kick in get to it.